A Website is one of the most influential marketing platforms available this year. It doesn’t matter what business or service you provide, a website will help to increase the visibility of your business and build your brand. Statistics show that “The Internet influenced retail sales to the tune of $2.84
Online marketing is the most efficient way to market goods and services today. For every successful business now, there is an excellent digital marketing team sitting in boardrooms, and behind computers to coin strategies. The world has completely moved on from the archaic ways of reaching audiences through radio, TV
Some people think when you are a writer, you can write anything. Stephen King might be one of the best authors in the world, but he might not rank among the best web content writers. Writing for the web is a different ball game. It requires a set of skills
Businesses must always go where the people are if they are to thrive. And now, in this epoch, if you’re looking for people, you won’t find them anywhere, apart from the internet. That’s where everyone lives these days through the various channels; Facebook, Twitter, Instagram, WhatsApp, LinkedIn, Email and many
How to manage customer needs as a way of growing your business A key driver to business growth is the value you attach to your customers. The adage “the customer is king” remains true today as it was 100 years ago. Meeting the needs of your customer must be top
Link building refers to a process where an online marketer or business owner gets other websites to link back to their web sites. The higher the number of backlinks to your website, the higher your Search Engine Optimisation SEO score. Effective link building positions your website as a quality, trustworthy
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