Monitor Your Site’s Analytics to Track Your Progress
Suppose you’re serious about improving your news website’s SEO. In that case, you must monitor your site’s analytics regularly. This will help you track your progress and see what’s working and what’s not.
There are several different tools, but Google Analytics is the most popular. Setting up Google Analytics is relatively easy. Once it’s up and running, you can start tracking your site’s traffic and performance.
You need to know what to look for to get the most out of Google Analytics. Here are a few key things to track:
-Bounce rate: This is the percentage of visitors who leave your site after viewing only one page. A high bounce rate signifies that your site’s content is irrelevant to what people are looking for.
-Time on site: This is the average time people spend on your site. If people spend a lot of time on your site, it’s a good sign that they’re finding what they’re looking for.
-Pages per Visit: This is the average number of pages people view during a single visit to your site. If people only view one or two pages, it’s a sign that they’re not finding what they’re looking for.
– Percentage of new visits: This is the percentage of visitors coming to your site for the first time. If this number is high, it’s a good sign that your site appears in search results for relevant keywords.
Monitoring your site’s analytics is a vital part of any SEO strategy. By tracking your progress, you can see what’s working and make necessary adjustments to your website.